PPAI’s mission is to be the voice and force to advance the promotional products industry, and the Association’s business services members play a critical role in that mission.

The promo industry’s business services providers support industry companies’ operations with a wide range of resources and capabilities. This week, PPAI Media is spotlighting the software services they offer promo businesses. To be competitive in the digital age, your business needs to be equipped with the right programs to best serve your customers.

Many of these business services providers will be on hand at The PPAI Expo 2024, which takes place January 15-18 in Las Vegas.


For more than a decade, the SAGE and PPAI partnership has connected everything distributors need to grow and manage their businesses effectively and efficiently. While PPAI leads the promotional products industry with comprehensive networking, education, legislative and business-saving benefits, SAGE provides its most popular product research and business services.

Through this relationship, members receive a PPAI membership and a SAGE Total Access subscription, everything they need to succeed in growing and managing their business. SAGE Total Access gives users the ability to source products, create client presentations, build virtual samples, manage projects from start to finish, keep track of client information and much more.  

The Association and SAGE have recently taken the next step in their partnership with Promo Data eXchange (PDX), the open standards formula behind PPAI’s mission to eliminate unnecessary phone calls and emails.


ZOOMcatalog's digital tools help suppliers and distributors create, customize, share and track digital marketing and sales assets.


RepLink offers a searchable database of incentive products from more than 2,000 brand name companies. The subscription-based service includes full product descriptions, pricing, freight, hi-res images, product and shipping dimensions, plus more than 200 additional fields of information.


eXtendTech is a software company providing industry solutions within the Oracle NetSuite enterprise resource planning platform. Serving both distributors and suppliers, the company facilitates artwork management, proof approvals, order management and creation, item creation and synchronization, web integrations and financial management.

eXtendTech also offers integrations with industry trade organizations, direct supplier integrations and turnkey PromoStandards enablement.

Web Services Pros

Web Services Pros has a cloud-based platform called PromoLink that provides software integration solutions to promotional products companies.


CorelTRAINER teaches imprinters how to use Corel systems, such as CorelDRAW, a fully-loaded professional design toolkit.


PromoStandards facilitates the development and adoption of technology standards and oversees these standards for businesses and nonprofit organizations worldwide.

Time to Reply

Serving both distributors and suppliers, timetoreply's easy-to-install software empowers customer-facing and sales team members to optimize their response times and closing rates over email. Live metrics and intelligent recommendations suggests which emails should be prioritized next.


Celigo makes AI integration accessible to everyone, from business users to technical teams. Celigo's platform is built for both the line-of-business user and technical teams, promoting automation at every level of the business and enabling growth and innovation at scale.