Deadly and unexpected floods struck the Central Texas region over the Fourth of July weekend, claiming at least 95 lives with rescue attempts still in progress.The majority of reported deaths occurred in Kerr County, just north of San Antonio, ...

Master Advertising Specialist Plus We're thrilled you're interested in pursuing this expert level of industry certification.     Please email certification@ppai.org to get started.     We will review all of your current credentials ...

Stroll through any campus, from elementary schools to major universities, and you’ll spot promo in action. It could be custom pencils in kindergarten classrooms or logoed lanyards displaying student IDs. You might also spot alumni hoodies out in the...

Mikayla MariniSales RepresentativeArcher & Hound AdvertisingPPAI 649260 / SilverFresno, CaliforniaFor clients eager to showcase their brand at large events, Marini knows custom canopies are a surefire choice. “They provide excellent cove...

https://player.vimeo.com/video/1098523029?badge=0&autopause=0&player_id=0&app_id=58479%22Find more on this week's stories:Are Buyers Budging On Their Budgets?EPR Laws Are Coming For Your Company's Packaging DataADA L...

PPAI and business services member Green Business Benchmark are hosting two sessions of informal, open “office hours” tailored to the promotional products industry.The goal is to help member organizations better understand GBB’s sustainability so...

When I started cold calling 40 years ago, I quickly learned that asking the right questions – a at the right time and in the right way – is one of the most powerful tools to win business.Asking effective questions goes far beyond timelines and p...

Universal Music Group has announced a new upcycling project in partnership with Bravado, a leading merch company in the music industry.  The project, already underway, will give new life to old and unsold concert merchandise. More than 400,...

Almost every business has core values, from large promo companies to one-person shops. Too often, though, those values never really influence how people work. You might see them on a poster on the wall or skim over them in a handbook, but they don’t...

A familiar face is joining the PPAI executive team.The Association has named former Board of Directors member Melissa Ralston to the newly created role of chief marketing officer, a position designed to support PPAI’s continued strategic evoluti...