Goldstar (PPAI 114031, Platinum), PPAI 100’s No. 16 supplier, has announced two key leadership appointments.Alina Rubinshteyn has been appointed vice president of North American sales. Rubinshteyn, who holds an MBA in international business, bri...

Sales roles often come with a long learning curve. New reps aren’t just learning products and processes but building hard skills like prospecting, objection handling and negotiating. Just as important, though, are the soft skills. Reps need to learn...

It has become common practice for promotional products companies to release their environmental, social and governance or sustainability impact reports during Earth Month (April).These reports highlight promo firms’ corporate social responsibili...

Many prospects face similar challenges, from financial or people pain to challenges with productivity or processes. Asking the right questions allows you to get to the heart of their real pain points. When you know what to ask, you can cut through t...

PPAI is opening the doors to a new era of professional development. Say hello to PPAI Advance – the Association’s brand-new learning suite built to give promotional products professionals more flexibility, more control and more opportunitie...

Portable chargers are one of the most popular products in the branded merchandise industry, but they’ve been the subject of massive recalls recently due to issues with a major Chinese manufacturer.Last month, China revoked or suspended 3C certif...

Great content isn’t just for marketing teams. If you work in sales, you can use content in all kinds of ways, from starting conversations to boosting your credibility as a promo pro. Content like blog posts, checklists and e-books can show that you ...

After last December’s recall on certain Stanley Travel Mugs, a class action was soon filed alleging that Stanley’s parent company, Pacific Market International, refused to properly refund customers, instead offering a low-quality replacement.PMI...

Procrastination at work can be a real productivity killer. One survey shows that professionals procrastinate an average of 2 hours every day, leading to about 10 hours lost each workweek. People may put things off for any number of reasons, from a f...