A lot of people spend a lot of time trying to create organic marketing, but that is paradoxical by definition. In order for marketing to truly be organic, you probably aren't going to see it coming.Enter the Staples Baddie.The retail giant ...

A sales sequence is a plan for reaching out to prospects over time. Instead of sending a one-off email and hoping for the best, you create a series of touchpoints. These could include emails, calls and LinkedIn messages, and each one has its own pur...

The Workplace Advisors specializes in providing HR assistance to associations such as PPAI and their member companies. Each month, the consultancy answers anonymous questions from companies about a myriad of topics. Below is advice on quest...

Lost productivity is the gap between what your team could achieve and what it gets done. It may show up as a wasted hour that leads to a delayed follow-up or friction between team members that slows everyone down.When you’re working on a small t...

https://player.vimeo.com/video/1166443083?badge=0&autopause=0&player_id=0&app_id=58479%22Find more on this week’s stories:'Sustainability Shouldn't Depend On Who's In Office': Merch Reacts To Trump's Repeal Of Landmark EPA Ru...

The 2026 Milan Cortina Olympic Games had a plethora of extremely memorable moments.Alysa Liu came out of retirement to win the United States its first women’s figure skating gold in 24 years, while the curling world was rocked by cheating scand...

Your clients probably aren’t experts in branded merch, but you are. This means you have an opportunity to step into the role of advisor. You can not only recommend merch but offer fresh insights and thinking that your clients will come to rely on....

Despite the U.S. Supreme Court striking down tariffs imposed under the International Emergency Economic Powers Act, ruling that the authority to implement tariffs under that measure rests with Congress, President Donald Trump remains persistent....

A new era of branded merchandise is upon us. Who is rising to the occasion to elevate the industry? It's time to start finding out.The 2026 PPAI 100 surveys are now open.All distributor and supplier members are highly encouraged to take ...