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What Makes Consumers Consider A Promo Product Premium?
Brands work hard to build consumer trust and a solid reputation, and promotional products play an important role in those effortsConsumers draw a clear line between everyday giveaway items and premium promotional products. This special report, d...
Jan. 23, 2026
How To Recognize Cross-Generational Teams
Your promo company may have multiple generations working together. There are six generations currently in the workforce, and each is wired a little differently. What matters to one group might feel unimportant or even uncomfortable for another group...
Jan. 23, 2026
Trader Joe’s Totes Do It Again
Trader Joe’s isn’t a luxury grocery store (looking at you, Erewhon).It’s the place to go for unique budget-friendly finds that can’t be found anywhere else. One of those finds is a $2.99 reusable canvas tote that’s being found on overseas retai...
Jan. 22, 2026
Randy Conley: Above-Average Growth Starts With Commitment
Last month, I wrote about planning for success and how distributor owners would benefit from looking forward using tools such as a business plan template and budget.While reviewing 2025 results with clients, one clear trend has emerged that indi...
Jan. 22, 2026
4 Steps To Incorporate AI Into Sales Coaching
Coaching a sales team looks different than it did just a few years ago. It’s no longer about weekly call reviews and counting on reps to apply your feedback. Deals often take more time and prospects expect more insight along the way. If you lead a s...
Jan. 22, 2026
The PPAI 100 Playbook: Don't Miss The Webinar, Jan. 29
The annual PPAI 100 measure is built to evaluate leadership and performance across the promotional products industry using a rigorous, data-driven model.For companies that care about how they’re represented and whether their successes are captu...
Jan. 22, 2026
African Trade Program Renewal Progresses In US House
Tariffs dominated the industry’s advocacy conversations in 2025, but the Association also keeps tabs on other trade issues pertinent to the industry, including the African Growth and Opportunity Act. This trade preference program has facilitated dut...
Jan. 21, 2026
What Happened To All Your Trash At The PPAI Expo? It Was Sorted
Before Elizabeth Wimbush, CAS, came to PPAI to become the Association's director of sustainability and responsibility, she found herself upset with The PPAI Expo.It felt like all over the convention center, the recycling wasn't properly labeled...
Jan. 21, 2026
PRAG Regulatory Roundup | January 2026
These quick updates were provided to PPAI’s Product Responsibility Action Group during its January 2026 meeting by Karolyn Helda, QIMA:U.S. Food & Drug AdministrationAsbestos TestingIn November, FDA withdrew a proposed rule for stand...
Jan. 21, 2026