(Editor’s Note: PromoWire by PPAI Media is a running digest of updates from organizations around the promotional products industry. PPAI Media will consider newsworthy entries submitted by any member organization.)

October 30

Vantage Apparel Debuts The Next Evolution In Decoration

Vantage Apparel (PPAI 113235, S10) announces its newest decorating technology: digital print transfers powered by cutting-edge direct-to-film (DTF) technology.

  • Beyond traditional methods like screen printing, digital print transfers stand out, delivering not just quicker turnarounds but also impeccable print quality with colors that pop and designs that stay true.
  • Digital print transfers produce bright, intricate designs, are durable and suitable for a variety of fabrics, decrease production times without compromising quality and use sustainable, water-based inks.

“Our investment in direct-to-film print technology is a testament to this commitment,” says Fred Durand, COO at Vantage Apparel. “With digital print transfers, we're offering a game-changing solution for small order dropship programs that combines the benefits of digital printing with the versatility and durability of heat transfers.”

October 27

ETS Express Announces Four New Brand Partners

ETS Express (PPAI 135148, S11), a subsidiary of PCNA, has added four new retail brands to its portfolio: Owala, Larq, Fellow and BlenderBottle.

  • Each of these brands offers unique style, function and built-in brand equity supported by state-of-the art printing facilities, fast production times and award-winning customer service. Inventory for these new items will be arriving over the next several weeks.
  • The drinkware supplier, which remains dedicated to a single category, offers nine retail brands in conjunction with its proprietary h2go offering.

October 26

PromoStandards Releases OSN 2.0.0 Creating A More Consistent Experience

PromoStandards (PPAI 816699, A00) has released OSN 2.0.0, an updated version of its Order Shipment Notification.

  • When suppliers integrate OSN, distributors can easily see when orders ship. OSN is one of the most popular integrations delivering information to move transactions forward.
  • OSN 2.0.0 was authored by Stephen Luisser from Hit Promotional Products in collaboration with and oversight from the Standards Committee.

“On top of standardizing the standard to previous releases, this new version clears up the ambiguities of how multiple supplier sales orders are conveyed as complete to the consumer of the data,” says Jon Norris, VP of business process improvement at Hit Promotional Products and a PromoStandards board member. “This and a dozen smaller fixes make OSN 2.0.0 a more consistent experience for those familiar with more current PromoStandards services.”

Eric Alessi, president and CEO at Essent Corporation and chair of PromoStandards, adds, “This milestone represents our continued commitment to addressing industry feedback, meeting the needs of PromoStandards members and level-setting functionality across the entire standards set. We’re already receiving very positive feedback and look forward to widespread adoption.”