Whether you work in sales, marketing or another role at your promo company, effective communication is key. It can help boost collaboration, strengthen relationships and increase retention. Communication is an integral part of nearly everything in the workplace. In one study, 97% of workers said communication impacts their task efficacy on a daily basis.

To become better communicators, it’s important to first understand the signs of poor communication. When you know what to work on, both with your verbal and nonverbal communication, you can take the first steps to improving.

In this issue of PromoPro Daily, we highlight a post from the CorEthos blog that covers some typical communication weaknesses, along with some ways to improve.

Being unclear. According to the CorEthos blog post, a lack of clarity and precision is one of the most common communication problems. When you’re unclear in your communication, you can spark confusion or misunderstandings. The post says this weakness may show up as unclear language, not providing enough context or failing to be specific enough in your explanations. You can overcome this issue by practicing clear and concise communication. The post recommends taking time to thoughtfully articulate your ideas and clarifying any uncertainties.

Not listening well. Make sure you listen attentively. This is a crucial part of communicating effectively. The CorEthos post says that poor listening skills can hamper your ability to understand others and empathize with where they are coming from. To improve this weakness, the post advises being intentional about listening. Maintain eye contact, put away your phone and really focus on the speaker. Doing so can help you foster deeper connections and improve the overall quality of your communication.

Try These Improvement Strategies

Evaluate yourself. Think about your habits and behaviors and where you may face challenges. You should also consider regular communication breakdowns, like frequent misunderstandings or conflicts.

Ask for feedback. What do your co-workers have to say about your communication style? They can be invaluable at helping you identify your blind spots. The post recommends engaging in constructive conversations with people you can trust. These may be your personal friends or colleagues.

Try asking a boss, mentor or colleague for feedback on your communication skills. You could also engage in some self-reflection. When you understand your personal communication shortcomings, you can take steps toward growth.

Compiled by Audrey Sellers
Source: CorEthos is a consulting firm helping management and leadership in small to medium-sized companies. The firm focuses on communication, leadership, emotional intelligence and internal marketing of companies looking to improve their brand and culture.