Johnny Earle, CEO and founder of multimillion-dollar t-shirt brand Johnny Cupcakes, is bringing a deep dive into brand loyalty to Las Vegas next month as The PPAI Expo 2017’s opening General Session speaker. Earle’s session will highlight the fundamental connection between the persona and the brand, and the power of details, experience and loyalty. And after his presentation, attendees have the opportunity to meet with and ask questions of Earle in a VIP workshop presented by PPAI and PromoKitchen.

The limited attendance workshop with Earle is an informal opportunity to ask questions on burning marketing and consulting issues. Named America’s #1 Young Entrepreneur by BusinessWeek and one of the top innovative people in Massachusetts by the Boston Globe, Earle has been recognized for four years in a row on the Inc. 500/5000 list of fastest growing independent companies in America, and he has been featured on MTV and NPR, in Forbes and The Wall Street Journal, and as a case study in several branding and business books.

Paid registration to the Johnny Earle workshop includes VIP seating at the PPAI Expo General Session on Tuesday. Advance registration is required. The General Session on Tuesday, January 10 at 8:30-9:50 am is free and open to all Expo registrants.

PPAI & PromoKitchen Present: A VIP Workshop With Johnny Earle aka “Johnny Cupcakes”

Tuesday, January 10, 2017

10:15 – 11:15 am

Level 2, Breakers L

MAS: 1 Point

Session Fees: $49 (Member)/$99 (Non-member)

To learn more about The PPAI Expo 2017 and to register, visit