The city council of Boulder, Colorado, is considering regulatory changes that would allow cannabis businesses to distribute promotional products. The city currently prohibits these businesses from giving away promotional products to prevent unintentional marketing to children.

Boulder’s Daily Camera newspaper reported that the proposed changes, supported by city staff and the city’s Marijuana Advisory Panel, would allow businesses to distribute promotional items with a secondary purpose, such as pens or lighters. Items without a secondary purpose, like stickers, would remain prohibited.

The use of promotional products was one of 19 changes to the regulations governing cannabis businesses in the city that the council will address. One issue not on the docket is the prohibition on these businesses giving away their products for free or below market value, although the newspaper reported that the council may revisit allowing “penny joints” in future sessions.

The Daily Camera’s full coverage on the issue is available here.