Zagwear (UPIC: ZAGW0001) has opened a new office in the United Kingdom to support Europe, Middle East and Africa (EMEA) markets and respond to growing international demand for custom premium and promotional product programs. The Orangeburg, New York-based distributor’s new office will be located just outside London and will serve as a hub for the region.

“The opening of Zagwear’s UK office is an important step toward helping our enterprise clients grow and thrive in new markets and compete on a global scale,” says Toby Zacks, CEO of Zagwear. “We are excited to be able to offer Zagwear’s integrated promotional marketing services and compliance and responsible sourcing programs on a global scale, reducing risk for our current and prospective clients while also helping them grow their brands.”

Zagwear says the UK was a logical location for the company’s expansion, as many of its clients have a presence there and it will serve as the gateway to other countries in EMEA. In addition, Zagwear looks to introduce its services to prospective clients in the UK, helping them grow beyond their borders.