PPAI 100 is an exclusive, research-backed ranking of the 100 leading distributors and the 100 leading suppliers in the promotional products industry. Companies are scored based on a variety of metrics.

Eighty years ago, Milton Rubin founded Blue Generation (PPAI 174655, Platinum), and the Long Island, New York, supplier has been the pride of the Rubin family for three generations and counting.

Known for its incomparable selection of inventoried colors and sizes, the company has evolved over the years to offer hundreds of color combinations in sizes up to 10XL and tall for men and up to size 5XL for women and youth.

In January 2023, the company brought on industry veteran Susan Koedoot as its new director of key accounts.

2023 Revenue: $60.3 million (estimate)
Three-Year Trend: +11%
2023 PPAI 100 Ranking: Not Ranked
High Marks: Online Presence


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