NWPMA-Room-Shot

PPAI President and CEO Paul Bellantone, CAE, and Board Chair Tom Goos, MAS, joined the Northwest Promotional Marketing Association (NWPMA) June 16 for a town hall and state of the industry presentation for the association’s members.

Held at Seattle, Washington’s Museum of Flight, the informal session explored the issues and opportunities facing the promotional products industry and PPAI.

NWPMA-Discussion

Bellantone and Goos encouraged the audience to participate and join in the discussion during the session, which tackled subjects like industry and member business growth; creating value and differentiation in a crowded and commoditized marketplace; PPAI’s end-buyer focused research projects and Industry Branding Initiative; and research on the size, scope and effectiveness of the promotional products industry.