Supplier Hub Pen Company (PPAI 110772) has acquired two Texas-based drinkware companies, Best Promotions USA (PPAI 461489) in Balch Springs, and Cooler Graphics (PPAI 226076) in Channelview. The deals were finalized on November 15.

Best Promotions and Cooler Graphics add different product lines and separate production facilities to the Braintree, Massachusetts-based company’s current offerings, and the integration is expected to be seamless for employees and customers. 

“For more than 60 years, Hub Pen has focused solely on writing instruments, and in doing so, we have been able to deliver the highest quality pens at a better value than anyone in the market,” says Joe Fleming, president of Hub Pen. “Building on the 2016 addition of Beacon Promotions and its broad portfolio of quality products, joining forces with Best Promotions USA and Cooler Graphics enables us to apply that same passion for excellence to the drinkware category.”

Best Promotions USA president Mike Hicks adds, “We started by bringing things together with Cooler Graphics. We jumped at the opportunity to add the world-famous Slap, Wrap and Go beverage holder along with a full line of Neoprene-based promotional products to the Best portfolio. And then, to have an opportunity to partner with an industry leader like Hub and gain access to the great product lines they have, that was a complete win-win for us. We are really looking forward to adding all of these new drinkware offerings to the Hub/Beacon portfolio of promotional products.”

Both Fleming and Hicks will remain in leadership roles for the combined team going forward. Cooler Graphics and Best Promotions will roll up into a single brand, with Jeromy Turner remaining in the general manager role at Cooler Graphics’ Channelview facility. Hub Pen and Best Promotions USA will continue to attend industry events, appearing for the first time with a shared strategy for the ASI Show and The PPAI Expo in January 2018.