Creativity is a skill worth developing over a lifetime. Creative thinkers in the classroom and the workplace find news ways of looking at things. Rather than staying stuck in old patterns or habits of thinking, creativity allows people to expand their minds. Doing something creative can help spark innovation, boost engagement and even help people live longer. A study in the Journal of Aging and Health found that the openness involved in being creative is associated with a longer life.

For National Creativity Day on May 30, talk to your clients about how they can engage their audience with promotional products. We’re sharing a few ideas in this issue of Promotional Consultant Today.

Plan For This Promo:
What: National Creativity Day
When: May 30

Stay Curious


When workers have a lightbulb moment, they can jot it down in the CuriousSkin Notebook. This journal features 100 sheets of lined paper and a one-color foil imprint. Its functionality makes it an ideal giveaway from businesses in all industries.
Journalbooks | PPAI 110769 | www.journalbooks.com

True Colors


Schools, nonprofits and community businesses can encourage creativity in kids with the Watercolor Paint Book. Each book includes 12 pages with a non-toxic, six-color paint palette on each page. Customize the front and back cover.
California Tattoos | PPAI 111028 | www.californiatattoos.com

Sketch It Out


A fun giveaway from museums and galleries, the Sketchi Six-Piece Colored Pencil Set gives artists the tools to create their next masterpiece. The colored pencils are tucked inside a customized white paper box that slips easily into a backpack or purse.
Leed’s | PPAI 112361 | www.leedsworld.com

Yo Yo Like A Pro


Businesses can give employees the Flashing Yo-Yos to get their creativity flowing. Available in clear, blue and red, this toy includes batteries and flashes red as it spins.
Webb Collection | PPAI 143213 | www.webbcollection.com

Add Some Color


The Color Fun Buttons let kids show their creativity while brands promote a safety or educational message. After they color the button, kids can attach the metal safety pin to a backpack or their clothing for a fun, personalized touch.
Fields Manufacturing | PPAI 111951 | www.fieldsmfg.com

Compiled by Audrey Sellers